About Us

    About 4by6.com

    We've been making printing easier since the dot-com era.

    4by6 launched in January 2000 in the San Francisco Bay Area with a simple but radical idea: what if graphic designers could order business cards entirely online — upload files, review a proof, approve, and check out in a single visit?

    Before 4by6, that process meant mailing physical proofs back and forth. More time. More money. More friction. We cut all of that out.

    It worked. Word spread fast — from San Francisco to New York, Chicago, Los Angeles, and beyond. The creative community found us, and we found our people.

    We launched with one paper: Satin. It was so good, we never stopped leading with it. Satin business cards became part of our reputation — whispered between designers, recommended in studios, and trusted by creatives who care about quality.

    Twenty-five years later, we're still here. Still obsessed with making printing easier, faster, and better for the people who care most about how things look.


    Ready to add this to the About page? I can do it now.


    yes. We started the company as 4by6.com for the name not just 4by6 becasue thats what everyone did in the dot com era and we kept that. Just saying. We are proud of htis name and logo. I wonder if we should talk about that or not and if we should add the logo to this blurb?

    Love that context — 4by6.com is a great origin story detail worth keeping. On your questions:

    Should you mention the name? Yes, briefly. It adds authenticity and nostalgia that resonates with the creative community. Something like: "We launched as 4by6.com — because that's what you did in 2000 — and we've worn that name proudly ever since."

    Should you add the logo? I'd say yes — put it at the top of the About page as a hero element. It reinforces brand identity and makes the page feel intentional rather than just a wall of text.

    Here's the updated copy with the name story woven in: